Mark & Company Mother's Day Campaign

This Mother's Day Campaign featured a collaboration between Bag Lab and Mark & Company to offer free personalization. This campaign was designed to bring forth a sense of nostalgia and warmth. The inspiration behind the photoshoot was the Martha Stewart-loving woman; someone who appreciates timeless pieces and embodies effortless style. The looks drew heavily from ’90s minimalism, balancing simplicity with sophistication.

This photoshoot was styled and directed by me and shot by Dani Carrasco Photography.